How AI is transforming events 

The true power of AI lies not in replacing humans, but in working alongside us to achieve what neither can do alone
— Sebastian Thrun

As an events manager, I’ve been successfully incorporating AI in my work with clients. Using AI for some aspects allows me to pay closer attention to the finer details of event planning.

While AI can’t replicate personal experiences, if you’re stuck coming up with event questions or need help expanding on a speech topic, AI can help. In time, using AI to enhance speeches may be like using a calculator to do math.

AI can’t replace creative ideas or personal experiences, but it can enhance them and help us all develop and learn.

AI enables event managers to deliver more impactful, seamless, and memorable experiences.

Making Life Easier (and More Fun!)

In every job that must be done, there is an element of fun.
— Mary Poppins

It means we can:

  • Make it Personal: Imagine an event where every recommendation – a workshop, a new connection, or even a booth to visit – feels tailor-made for you. This tech can look at what you're interested in and suggest things you'll genuinely value, making the event far more engaging.

  • Handle the Busywork: Things like answering common questions instantly, helping with registration, or even predicting how many people will show up. This frees us up to focus on the really creative stuff, like designing amazing experiences and meeting and greeting rather than getting stuck in spreadsheets.

  • Reach More People: We can use these tools to find exactly who would benefit most from our events and share the message in a way that truly connects with them.

  • Keep Things Running Smoothly: From making check-in super quick to helping manage crowds, this tech helps ensure everything goes off without a hitch, keeping everyone safe and happy. AI-powered facial recognition for seamless check-ins, crowd management tools, and even predictive maintenance for AV equipment are becoming more common, ensuring events run smoothly and safely.

For Everyone Else: A Better Experience

But it's not just about simplifying our jobs; it's about making events better for everyone who attends:

  • Smarter Connections: Tired of feeling lost in a big crowd? These tools can suggest who you should meet based on shared interests, helping you make really valuable connections.

  • Your Own Custom Schedule: No more feeling overwhelmed by a packed agenda. This tech can create a personalised plan for you, highlighting the talks and activities you'll find most relevant.

  • More Engaging Moments: Imagine interactive screens that guide you, or even instant insights during a presentation. It makes learning and exploring so much more dynamic.

  • Events for Everyone: Tools that instantly translate or provide captions mean more people can access and enjoy events, no matter where they're from or what their needs are.

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